"Dr. José Siurob Ramírez (1886-1965), legislator, Chief of the Department of Public Health, and ardent temperance advocate during the Mexican Revolution, would be turning over in his grave if he knew that pulque, a beverage made from the fermented sap of the agave plant, has been making a comeback in the last few years. An ancient concoction whose roots trace back to pre-Columbian Mesoamerica, pulque was once a holy beverage associated with the goddess Mayahuel. For centuries elite Spaniards and then many Mexicans hated it, equating it with the poor and largely indigenous population of Central Mexico. Today, young urban Mexican hipsters consume it as a way of reconnecting with their indigenous history and defying mainstream cultural norms."Read the rest.